Choose the word or phrase- a, b, c or d - that best fits the blank space in the following passage.

A beauty contest, or beauty pageant, is a competition between people, (1) _______ largely on the beauty of their physical appearance. The modern beauty pageant can (2) _______ its origin to the Miss America pageant, first held in Atlantic City, New Jersey, in 1921, under the title ‘Inter-City Beauty' contest. The following year the title was (3) _______ as Miss America. Other contests include the yearly Miss World competition and Miss Universe, which are the two largest and most famous (4) _______ beauty contests. Women from around the world (5) _______ in the competition for these titles. To be selected as Miss World or Miss Universe, a contestant must be (6) _______ or single. If a Miss WorId fails to live up to people's expectations, she may, be (7) _______. The organizers of the major beauty contests represent their contests (8) _______ being events of world importance. (9) _______ many other people consider beauty contests to be (10) _______ entertainment event of no great importance.

(1) ___________

• A. 
  set
• B. 
  based
• C. 
  regarded
• D. 
  used